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The ABC's and 123's of DAFs

Thu, Oct 15

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What exactly are DAFs? Why are they experiencing such explosive growth?


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The ABC's and 123's of DAFs
The ABC's and 123's of DAFs

Time & Location

Oct 15, 2026, 12:00 PM – 1:00 PM

RSVP for Zoom Link

About the event

Join Melissa Stepno, President & CEO of the The Helen Brown Group for a virtual conversation on about how DAF's work, why they matter, and how to make the most of them.

Format: Virtual (45-minute conversation, 15-minute Q&A with attendees)


They’re changing how donors give, impacting industry studies like Giving USA, attracting attention from policymakers, and prompting nonprofits to rethink their fundraising strategies.  But what exactly are DAFs? Why are they experiencing such explosive growth? And how can organizations position themselves to take full advantage of this evolving trend? This session will dive into these questions, offering insights into the mechanics of DAFs, the reasons behind their expansion, and practical steps nonprofits can take to engage DAF donors more effectively. 

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